FLORENCE, Ky. — If “turning free change into thousands of dollars” was the title of a YouTube video clip, it’d be tough not to simply click on it. That is what hundreds of hundreds of folks are doing with just one northern Kentucky man’s films, while he claims his titles really do not make any promises that aren’t fulfilled by viewing.
Making that form of dollars can take a exceptional coin, and setting up that type of following requires a scarce human being.
What You Want To Know
- Justin Couch’s YouTube channel Sofa Collectibles features films of him conversing about coin amassing
- It’s the most subscribed-to coin accumulating channel on the system in the U.S.
- Couch had to persevere by battling early on YouTube and in faculty to achieve the results he’s having now
- Some of his video clips aspect coins well worth hundreds and 1000’s of bucks
Though liking things it’s possible is not a scarce trait, Justin Sofa is absolutely a uncommon particular person. From a youthful age, Couch took a liking to gathering a great deal of factors.
“It started off with baseball playing cards, wrestling figures, which I still gather all that stuff right now,” reported Sofa, who grew up in Ludlow and now lives in Florence.
A single set of items in individual, his coin selection, has proved to be worth a lot additional to him than the first benefit of the coins, but also even additional than what their cost tags say nowadays. Couch stated his grandma 1st acquired him into coin amassing.
“This is a $1,000 penny,” Couch explained, pointing to a unique coin in one of his several laminated binders, before heading by means of the relaxation of the column. “$250, $475.”
“The coin gathering thing is what seriously took off on YouTube,” he said.
Material development is the flip side of the coin, reverse of collecting when it arrives to what Couch definitely cares about. However, his first go at YouTube never ever took off.
“I was always just a innovative man or woman escalating up,” he stated. “I often required to do YouTube. I experienced an account in like 2006, perhaps 2005, when the system was just commencing.”
He also struggled early on at Northern Kentucky College on his route to a degree in digital media broadcasting with a slight in marketing and advertising.
But as he uncovered, imperfections can lead to greater price in the lengthy run, both equally in lifestyle and with cash.
“You see on best of his hat? How there’s like that huge outdated blob of metal? Which is a die crack on the hat,” he said, pointing to a coin. “And they promote on eBay for really excellent dollars.”
Couch persevered in school, graduating with the diploma he sought just after. Quickly soon after that, he understood how to mix all of his pursuits into what would grow to be a profitable career.
“I bought advised a coin movie, and the lightbulb variety of went off at that instant. Because I knew a whole lot about coin accumulating, and then I was likely as a result of the movies,” he said. “And I was like, these are type of lousy top quality movies, no offense to those videos. But I understood I could build significantly greater articles than what was previously on YouTube for the coin collecting house.”
He applied his advertising capabilities, hunting up how several situations a thirty day period a selected lookup time period these types of as “coins value money” or “rare coins” was utilized.
“And I noticed that it was a good quantity of searches just about every thirty day period, and it was a non-aggressive specialized niche on YouTube at the time. So I understood if I went in and just hammered down a coin video every day, I could likely just take around the place.”
And which is what occurred. His channel, Sofa Collectibles, attained thousands of views proper absent. Soon after 6 a long time of producing material, Sofa now has the most subscribed-to coin accumulating channel in the state, at in excess of 420,000 subscribers as of June 2022.
Individuals subscribers click on on Couch’s videos to look at him converse about cash truly worth hundreds and hundreds of dollars, like some in his own assortment.
“I’m not the ideal online video editor in the environment, but I’m excellent at video modifying. I’m great at marketing. I’m good at Photoshop and style and design,” Sofa discussed. “So if you have a minor bit of every little thing, and mix it, it is superior than just staying definitely fantastic at just one detail.”
Children right now who aspire to be YouTubers should acquire notes. Was there luck associated? Positive, Sofa stated, but his increase didn’t just appear down to the flip of a coin.
“I just got this travel in me. And creativeness in me,” he mentioned. “I ran cross-state. And you just received to beat your physique to be incredibly excellent at that activity. So I type of assume of small business in the same way. You just bought to hammer down just about every working day if you want to do perfectly and mature.”
So prior to on the lookout by that previous sofa for a thousand greenback coin, it could not hurt to check out what this Sofa has to say very first.
Together with his primary channel, Sofa has three other YouTube channels. People consist of 1 with shorter variations of his major videos, a lottery ticket channel and a podcast.